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Emails

An email is the campaign you actually build and send in Better Email. Every email is based on a template, which means the template decides the layout, the available modules, and the editing experience.

How emails work

The workflow is simple:

  1. Choose a template.
  2. Add and arrange modules.
  3. Fill in the content and settings.
  4. Review, preview, and test the result.
  5. Export to your integration.

Because emails inherit their structure from templates, a good template makes email production much faster and safer.

What you can do in an email

Depending on your setup and permissions, you can:

  • add, remove, and reorder modules
  • edit global and module-specific settings
  • preview the email in different sizes
  • use merge tags and segmentation
  • collaborate with teammates in real time
  • work through revisions and review rounds
  • send the email through review and approval
  • export the final result to an integration

TODO: Add a screenshot of a finished email in the editor showing the preview area and sidebar tabs.

Roles

All user roles can create and edit emails. Template editing is restricted to template-author roles, but the email workflow is meant for the full team.

Where to go next