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Template Builder and Betty Updates

Nicki Pabst
Co-founder & Email wizard

This week focuses on giving template teams more control over complex templates, while making it clearer when saved template changes are ready for marketers to use.

Improvements

  • Template authors can now define multiple content zones, so modules can be dropped into the right part of a template instead of one shared area.
  • Repeatable settings can now enforce minimum and maximum item counts, keeping flexible sections within the intended layout.
  • Shared reference copy can be overridden where needed, so reused copy blocks can still be adapted to a specific template or campaign.
  • Button settings can now include emoji choices, so teams can configure emoji calls to action without custom code.
  • Betty can inspect screenshots, which makes it easier to ask for help with the exact state of an email or template you are looking at.
  • Template authors now get clearer guidance when a saved revision needs to be published before those changes appear in Email Builder.

Fixes

  • Email Editor now opens directly from Better Email links and navigation instead of getting stuck before the editor loads.