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Creating your first email

This guide shows the fastest way to go from template to finished draft in the Email Editor.

note

Better Email is a template-driven platform. To create an email, you need a template that already defines the available modules and editable fields.

Step 1: Create the email​

Create a new email, give it a clear name, and choose the template you want to use.

If your workspace uses folders, choose the right folder at this step so the email starts in the right place.

Create a new email

New Email form

Step 2: Open the Email Editor​

When the email is first created, it may only show the shared layout from the template. Open the Email Editor to start building the content.

Inside the editor:

  • the left side shows the live preview
  • the right side contains the sidebar tabs

New email preview

Step 3: Add modules​

Open the Modules tab in the sidebar and add the modules you need for the campaign.

Typical first modules might include:

  • hero
  • article section
  • product row
  • CTA section

Arrange them in the order you want the email to read.

Modules list in the Email Editor

TODO: Add a short video showing a marketer adding and reordering modules in the Email Editor.

Step 4: Edit the content​

Select a module in the preview, then use the Block tab to edit its fields.

Switch to the Global tab when you want to change settings that affect the full email, such as shared styling, language, or footer behavior.

As you type, the preview updates live.

Editing a selected module

Step 5: Check mobile and edge cases​

Before moving on, switch to mobile preview and look for:

  • long headlines
  • awkward image crops
  • CTA wrapping
  • spacing problems

If a field is required or has validation rules, fix those now so review does not get blocked later.

Step 6: Review, preview, and export​

Once the draft looks good:

  1. Review the email.
  2. Test it in the ways your team normally uses.
  3. Export it to the correct integration.

If your team uses segmentation, approvals, or Betty, those can all become part of the workflow from here.